Category: News

MODUS Super Series Darts debuts exclusively on Pluto TV

MODUS Super Series and Pluto TV have entered a groundbreaking partnership to bring darts to viewers in the UK and across several international markets 24 hours a day, 7 days a week.

MODUS Super Series Darts is a brand new channel, available for free on Pluto TV, dedicated to providing darts programming around the clock. Central to the channel will be the live Pluto TV MODUS Super Series tournament, with 104 live matches taking place every week, with Pluto TV becoming the title sponsors.

Darts fans can now immerse themselves in the sport like never before. The Pluto TV MODUS Super Series channel aims to deliver an unparalleled viewing experience, featuring a mix of live matches, expert analysis, and engaging behind-the-scenes content.

The live tournament, which serves as the channel’s centrepiece, showcases the skills of established players and emerging talent, creating thrilling moments that highlight the intensity and precision of the sport. Additionally, viewers can enjoy in-depth features and documentaries that explore the journeys and stories of darts personalities, providing a deeper connection to the game and its players.

Exclusively on Pluto TV, the channel will feature an exciting live event on Saturday 18 January: The Legends League Finals Night. This special live show will be graced by legendary darts figure, Phil ‘The Power’ Taylor, who will be in the studio for the live action. The 16-time World Champion will provide analysis as other legends of darts battle out to win the Legends League.

The first full week of the exclusive partnership will be marked by the start of Pluto TV MODUS Super Series Ten, which will culminate with the victorious player pocketing £25,000 and following in the footsteps of renowned former winners such as teenage prodigy and current World Darts Champion Luke Littler, who won the tournament twice at the age of 16.

Olivier Jollet, Executive Vice President and International General Manager at Pluto TV, said:

“We are proud to offer exclusive access to the ‘MODUS Super Series Darts’ channel, bringing fans in the UK unparalleled content that can’t be found anywhere else. Darts has recently captivated millions of fans worldwide, becoming a true sport phenomenon. With the addition of ‘MODUS Super Series Darts’ channel to Pluto TV UK’s lineup, fans can enjoy live tournaments and exclusive behind-the-scenes footage, all for free. This unique offering makes Darts more accessible to a wider audience, showcasing our commitment to delivering diverse and engaging content that truly feeds fandoms and attract new viewers”

Chris Murphy, CEO and Executive Producer, MODUS Super Series added,

“We are absolute delighted to collaborate with Pluto TV to bring a dedicated darts channel to fans. This partnership is a testament to the growing popularity of darts and our commitment to delivering high-quality, accessible entertainment to viewers and opportunities for players to tread a pathway to the very top. We are proud to be platformed on Pluto TV, which is easily accessible and free, and will undoubtedly bring more eyes onto darts. It is a perfect partnership with a tournament, sport and streaming television service that are experiencing rapid global growth. We are excited  to provide darts content around the clock.”

Mike Cobain, CEO of iGameMedia said:

“We are delighted to have brokered this deal along with our partners MODUS. As a sport, darts is one of the few rapidly growing mainstream sports and the Super Series has shown over its evolution, sustained growth of an engaged set of fans providing regular professional level darts. The Super series has seeded some of the world’s best talent in what is now the second largest darts tournament globally. Pluto TV is perfectly aligned to the changing landscape of the broadcast space where subscriber fatigue is leading to the fragmentation of traditional broadcast models. Having the Super Series FTA in our core markets of the UK and Ireland allows our fans unrestricted access of a fully dedicated and produced channel round the clock.”

MODUS Super Series Darts will be available for free on the Pluto TV platform, making it easier than ever for fans to catch all the action, whether they’re tuning in for live tournaments, reliving historic matches or catching the latest feature content. The channel promises to be the ultimate destination for darts enthusiasts and newcomers alike, celebrating the sport in all its dynamic glory.

Pluto TV is available anywhere you stream– mobile, desktop and CTV devices. Available on Roku, Amazon Fire TV, Samsung Tizen & TV+, LG, Sony, Hisense, Philips, Tivo, AppleTV, AndroidTV, Chromecast, Virgin Media, Portal from Facebook, Playstation, Xbox, iOS & Android mobile and more.

For more information on the channel and the upcoming schedule, visit Pluto TV’s website.

iGameMedia and Betinvest in Strategic Partnership

eSports, Fast Sports and AI-driven offerings now available at iGameMedia

We are pleased to announce the new partnership between iGameMedia and Betinvest.

Betinvest offers a range of exclusive esports, fast sports and AI-driven offerings and this, combined with iGameMedia’s global-scale, ultra low latency video solution, will offer real-time, up-to-the-second action that will enhance the overall betting experience.

Betinvest is renowned for delivering reliable, high-quality live streams and precise data and odds directly to operators which, when combined with our ONEPlatform and OTT video trading client, ONEOTT, will ensure uninterrupted action and real-time engagement for bettors.

Chris Cousin, Commercial Director of iGameMedia Ltd., expressed his enthusiasm for the partnership:

We are delighted to partner with BetInvest to bring compelling esports, fast sports and their next generation AI football content to the betting space. iGameMedia’s revolutionary ONEPlatform with its synchronized video capabilities is the perfect fit for operators to maximise value against the content available. We are excited to bring “Always ON” content to operators backed by comprehensive and robust automated betting markets for both pre-match and in-play to maximise the user experience!”

Dmytro Matiukha, Deputy CEO at Betinvest, added:

Collaborating with iGameMedia presents a fantastic chance to extend our reach and provide high-quality content to a wider audience. Their ONEPlatform offers a seamless and reliable transmission system, which aligns perfectly with our goal of offering a top-tier betting experience. We appreciate their innovative methods and are confident that, together, we are raising the bar and delivering lasting value for our clients.”

Leveraging the combined expertise of both companies, we are thrilled to push the boundaries of the betting industry with groundbreaking innovations, offering a streamlined and immersive experience that maximises engagement for both operators and bettors alike.


Read more about ONEMap and ONEPlatform here   |   Read more about ONEOTT here

iGameMedia and Pragmatic Play join forces to deliver a fully supported Sportsbook Platform Solution

A fully supported sportsbook platform solution for live sports streaming

iGameMedia, the leading sports streaming platform with an extensive history in B2B ultra-low latency, is proud to announce a new multi-year partnership with Pragmatic Play to deliver ultra-low latency sports streaming through its innovative ONEPlatform streaming solution. 

iGameMedia, together with Pragmatic Play has launched a fully integrated streaming solution that allows its customers to access all sports streaming content available without requiring multiple integrations, significantly reducing integration timelines, change management, and empowering the inplay betting product commonly used today.

The iGameMedia ONEPlatform has established integrations with all major content providers that expose all streaming content agreed by the sportsbook operator delivered as a unified content API.

Infront bettor | StatsPerform | IMG Arena | Genius Sports | SportRadar

iGameMedia’s integrated solution provides sportsbooks and platform providers with a content gateway to a vast and diverse world of sports content.

In addition, it presents a unique solution to the industry challenges of mapping live streaming with event data essential for the sportsbook product offering. For years customers and suppliers have been required to map IDs from different API sources, leading to multiple challenges and failures, resulting in the inability to offer a live game for the inplay product.

The iGameMedia ONEMap product utilises a single API instance that exposes the respective IDs of all third party vendors associated with the live event. AI and ML technology delivers a truly automated solution with an accuracy rating of 99.7% first time mapping achieved.

At its core, ONEMap’s proprietary AI model utilises advanced algorithms and powerful machine learning capabilities to establish precise connections between AV provider data and event creation data on the ONEPlatform.

Common challenges that exist in the industry include the non-standard approach to team name conventions that are exposed against a content API, whereby typical machine processing cannot identify if PSG or Paris Saint Germain is the same team, often leading to un-mapped events that require manual intervention.

Pragmatic Play is a leading content supplier to the iGaming industry, and rolled out its new sportsbook product in October. The launch of Pragmatic Play’s sportsbook facilitates delivery of a full-service iGaming solution, providing not only sports betting, but also player-favourite slots, live casino and virtual sports. 

It marked a new chapter in product development for Pragmatic Play, as the company continues to work towards its goal of becoming the industry’s preferred supplier across all verticals.  

Pragmatic Play’s sportsbook utilises the ONEPlatform solution in order to offer its customers a completely streamlined managed services solution, and fully supports live streaming.

iGameMedia’s Commercial Director, Chris Cousin, commented: We are absolutely delighted to have partnered with Pragmatic Play in supporting their unrivalled platform innovation and offering a truly consolidated content approach for the sportsbook market.”

Pragmatic Play’s VP of Sports, Gareth Crook said: “Our partnership with Chris & the team at iGame helps solidify our aim of delivering a first class sportsbook product to current and future customers. Operators now have access to an unrivalled portfolio of ‘always on’ official live video streaming content from the world’s highest profile sports events and competitions. This delivered at ultra-low latency providing an enhanced betting experience to Sportsbook bettors.”


Read more about ONEMap and ONEPlatform here

iGameMedia and THEO Technologies partner to launch ultra-low latency streaming solution with Bet365

Commercially viable ULL solution to challenge the industry standard

iGameMedia, the leading sports broadcaster with an extensive history in B2B ultra-low latency, is proud to announce a new multi-year partnership with THEO Technologies to deliver ultra-low latency sports streaming to the sportsbook market as standard, phasing out HLS.

iGameMedia, together with THEO Technologies, will launch its new solution in May 2023, going live exclusively on the world’s largest sports betting site, Bet365, along with rights agency partner Infront Bettor, delivering its entire content portfolio in ultra-low latency as standard across the iGame ONEPlatform.

The platform is a single API that is integrated with all leading sports rights holders, which maps multiple vendor event IDs into one singular ID in one integration.

Until now, the industry standard for sports streaming latency has averaged between seven and eight seconds using HLS in the last ten years – with pricing data feeds moving markets in 1–2 seconds, the usefulness of the video relative to the markets has diminished.

iGameMedia will make available – to all its rights partners – the option to deliver content via its leading ONEPlatform API – to all their clients – in ultra-low latency. The service will be delivered with a fixed latency of 2 seconds from source, aligning the data and the video for a massively enhanced user experience. A sub-second latency service will also be made available where required.

iGameMedia’s Chief Executive, Mike Cobain commented, “We are absolutely delighted to have partnered with THEO Technologies, whose HESP protocol is, in our view, the only viable solution to ultra-low latency at the required scale and at the required cost acceptable to the industry. We have been delivering sub-second socket-based streaming to the B2B industry for almost 15 years, but what is different about HESP is that it is segment-based, meaning it can be delivered using highly scalable existing HLS-orientated CDNs. It also has so many brilliant features such as the ability to meter user conditions and respond instantly to poor networks, being able to change to a lower adaptive bitrate in just one frame, that is 1/25th of a second! Given the extensive levels of control that we have, along with the work that we have done together with the incredible THEO team, we are now ready along with Infront and Bet365 to go live with the first viable B2C solution for the industry.

Steven Tielemans, CEO of THEO Technologies commented, “iGameMedia and THEO’s new ultra-low latency sports streaming solution will be a game-changer for the sports betting industry. Rights owners can deliver their sports content to sportsbook operators in less than a second with this solution, while sportsbooks will provide a massively enhanced experience to their users. We are thrilled to partner with the iGameMedia team to deliver this ground-breaking solution to the market.”     

Bet365, the world’s largest sportsbook, commented, “We’re thrilled that in collaboration with our partners at iGameMedia, we can continue to provide the best In-Play customer experience on our industry-leading product.

Infront selects iGameMedia’s ONEPlatform

Infront are long-established in the rights acquisition sector, giving them the opportunity to secure official betting rights exclusively for the watch and bet market. Aligned to their wider business strategy in establishing themselves firmly in the betting space, they required a technical platform solution to reach their respective customers.

iGameMedia’s technical infrastructure was built to support any form of video decryption or source video, allowing us to be established as a key technical partner in the rights’ holder space.

Our experience within the digital broadcast, sportsbook and ultra-low latency streaming market has allowed Infront to realise their own strategic potential. By utilising iGameMedia’s technical & content acquisition capabilities, Infront can deliver low latency encoding and distribution services suitable for the sportsbook space.

Utilising iGameMedia’s sophisticated streaming platform API, ONEPlatform, – which unifies sportsbook operators integration efforts from respective content rights owners into one universal solution – has afforded Infront the ability to offer a market ready streaming solution. 

This is further supported with our ONEMap AI technology that aggregates all supplier IDs for a given fixture and safeguards operators to stream and trade its acquired content with ease.

8,000 LIVE EVENTS   |   18,000 USERS

ONEPlatform API was the perfect sportsbook solution for Kindred and established brand Unibet

Kindred required a seamless video integration and mapping solution that facilitated full control of their own sports content in utilising their new KPS Platform (Kindred Sportsbook Platform) reducing the dependency of services with their current third-party supplier. Additionally, they required the ability to simplify existing technical constraints associated with managing multiple supply chain integrations for their digital content needs and improve content mapping efficiency.

iGameMedia’s ONEPlatform API is the ideal sportsbook solution for Kindred. By aggregating and integrating all digital content rights into one secure stream, Kindred streamlined their content offering and maximised content exposure for their key, established brand – Unibet.

The solution removed their third-party dependency, consolidated multiple supplier integrations into one single streaming integration that delivers streaming and data mapping efficiencies from 76% to 100% through iGameMedia’s AI powered mapping engine.

Our simple consolidated content solution, has streamlined the entire content journey, enabling Kindred to unlock the full potential of their digital content portfolio whilst improving operational efficiency and reducing costs.

30,000 ANNUAL LIVE STREAMS   |   11M ACTIVE CUSTOMERS   |   100% MAPPING ACCURACY

iGameMedia delivers streaming solution on behalf of DAZN to retail operators Tipico and Admiral

In 2021 DAZN approached iGameMedia with a challenge. DAZN needed a cost-effective, highly flexible and scalable way of delivering content for two retail sportsbook operators in Germany and Austria, Tipico and Admiral. Key measurements were the necessity for video to be delivered on par with satellite whilst also maintaining picture quality.

iGameMedia implemented a fully managed end to end multichannel IP streaming solution via an Amino set-top box. The resulting service provided up to 12 channels, all streamed at a low latency, actually faster than satellite at HD quality output. The service is now fully established in the market at scale and running extremely successfully.

5,000+ STBs DELIVERED  |   1,300+ RETAIL SHOPS   |   6 SECOND LATENCY

Sporting Solutions harnessing iGameMedia’s revolutionary ONEOTT platform

Sporting Solutions required a complete IP video delivery and hosting solution to support their internal investment within their trading offices in the UK. Utilising iGameMedia’s revolutionary ONEOTT platform – which has been developed to meet the growing needs of the global trading floors – has allowed Sporting Solutions to realise their objectives.

A view was taken that having a linear and cumbersome AV (Audio/Video) infrastructure is a regressive and non-progressive step. Having consulted with iGameMedia about the potential of remotely hosting and managing their existing AV infrastructure – digitising it and providing a highly scalable future-proof IP solution met their needs.

Our proposal provided licenced access to ONEOTT, with additional customised enhancements specific to Sporting Solutions:

  • iGameMedia to host and manage 10 set-top boxes and to transcode the output of each box into a high-res 8Mbps H.264 real-time stream with a delay no greater than 700ms.
  • Provide Sporting Solutions with the ability to control each of these boxes remotely via our intuitive OTT software.
  • Provide technical means whereby all of the above content is made available on the TVs and gantry screens in Sporting Solutions offices.
  • Enable authorised Sporting Solutions users to access the service via VPN to enable home working.

50+ CLIENT   |   4,500+ USER   |   70,000+ LIVE EVENTS

iGameMedia sportsbook solution supports Entain Group

Following several business acquisitions within their market, Entain Group required a sophisticated content solution that simplified their technical constraints associated to managing multiple supply chain integrations for its digital content needs.

Our ONEPlatform API became the perfect sportsbook solution, by consolidating all their acquired rights holder content into one has allowed Entain to streamline their content offering and maximise their content exposure across their key brands like Coral and Ladbrokes.

Our solution has also extended further, by supporting their virtual sports content and games from Inspired and Playtech, meaning iGameMedia now locally hosts manages and distributes this content on their behalf.

iGameMedia consolidated content solution, as streamlined the technical efforts required into an organised and proficient workflow, allowing Entain to maximise their content offering to their customers without issue.

30,000 ANNUAL LIVE STREAMS   |   15.5M ANNUAL VIEWS    |   2,000+ RETAIL UNITS SERVED